Aussie Reverse Auctions

Steve Keen has been arguing for years that excessive debt levels would bring the world economy and Australian housing crashing down. When the global financial crisis hit people started to listen. Now we’re starting to hear about green shoots in the economy. The Aussie share market has risen by 40% since March. With these positive signs some people are starting to doubt his predictions.

Yet Keen argues that it’s the high level of government intervention has helped in the short term, but the underlying problem remains. A huge amount of debt that needs to be wiped out before the economy will stabilize. Right now, if you remove the government stimulus the economy will slide. Listen to his interview at BNet and see what you think.

I have listened to Steve for several years now, followed his Debtwatch blog and been concerned at his predictions for Aussie housing prices that he says may tumble! With imminent rising interest rates, one wonders what may be in store for us in late 2009-2010. Others say with constant immigration and a housing stock shortage, there’s not worry at all! So what’s this got to do with a blog on DubLi reverse auctions in Australia? It has to do with cashflow, the lifeblood of our household budgets and ability to keep our lifestyles going.

The DubLi business is giving many DubLi business associates much needed cash flow quickly. The business model is easy to share and easy to convert to cash. Cashflow in this economy is king and a business that can convert to positive cashflow early must be carefully examined.

Technorati Tags: business model, cashflow, debtwatch, DubLi, economy, housing prices, housing stock, Reverse Auctions, Steven Keen

Credit is always due to a good presenter and I recognise Kerrypittington who is a YouTube contributor for his concise and easy comprehended approach to making money with DubLi. The numbers are extrapolated and bonus plans considered in monetizing this great business. He has contributed How to Monetize DubLi Part 1 and How to Monetize DubLi Part 2. Good for newcomers to the business who wish a bigger perspective of their future.

I also present three videos by usedubli whose two webinars are excellent in presenting the detail of the reverse auctions.

Technorati Tags: bonus plans, business presentation, DubLi, making money with DubLi, monetize, Reverse Auctions, youtube

Most people look at DubLi and think it’s an auction site, in business to sell auction items to customers. This is not really the case. DubLi’s auctions are a strategic “means to an end”, and only a small part of the revenue model.

DubLi is an early stage shopping portal that aggregates shoppers on its website, and then sells those shoppers to major search engines and online merchants for click-through fees and revenue-share fees. Aggregating and selling online shoppers is an established, multi-billion-dollar industry, led by companies like Google, Amazon, and eBay.

DubLi is already a player in this industry with its largest customer for ecommerce services being Kelkoo, which is the Yahoo!-owned search engine in Europe. DubLi charges Kelkoo whenever DubLi shoppers click through to Kelkoo or purchase products from Kelkoo affiliated merchants.

The DubLi customer also gets “entertainment” value in watching the price drop, which is critical to the viral growth of the customer base. In exchange for the 80¢ fee, the customer gets access to discounted prices at dubli.com, in the same way that a Costco member gets access to discounted prices at Costco stores in exchange for the membership fee, in the form of a DubLi “credit” that costs 80¢.

This auction fee covers DubLi’s cost of acquiring the customer and running the auctions and games, and it also covers the cost of reducing the auction price of the product by 25¢ with each bid, which makes the auctions exciting and drives traffic. with each bid In an eBay auction, the seller is charged the auction fee.

In a DubLi auction, the bidder is charged the fee. DubLi uses reverse auctions and games to drive traffic to dubli.com. Google’s hook is search; Amazon’s has always been books; eBay’s is auctions. DubLi’s hook is reverse auctions and shopping games (entertainment shopping). The most successful shopping portals have “hooks” to draw traffic to their site.

Technorati Tags: click through fees, Costco, DubLi auction, DubLi credit, DubLi shoppers, Kelkoo, online shoppers, Reverse Auctions